Upgrading Value Chain Performance through Human Resources Capacity Development: Case Study at SME’s Geopark Belitung Rofi Rofaida; Ayu Krishna Y; Budhi Pamungkas G
Universitas Pendidikan Indonesia
Abstract
The purpose of this study is to identify problems related to the capacity of human resources in SMEs in the geopark region of Belitung and recommend strategies to increase the capacity of human resources. Geopark tourism development is a development priority in Belitung district. The declaration of the Belitung geopark as a national geopark is a very important momentum to improve the value chain performance from upstream to downstream from the process of providing tourism in the geopark. Increasing human resource capacity becomes very important because it is an unlimited asset of the organization and can be a competitive advantage. The sampling technique was purposive sampling. The sample size is determined by the snow ball method. The data collection methods were in-depth interviews, questionnaires, literature study, and Focus Group Discussion. The data were analyzed using resources based view and descriptive analysis. The result of this study shows that SMEs at geopark Belitung need human resources capacity development. The priority areas are change in mind set from business actors from mining businesses to service businesses and increasing expertise in the production process
Keywords: value chain performance; human resources capacity development;competitive advantage
Topic: Organizational Behavior, Leadership and Human Resources Management
